Shake Shack Philippines: The First Branch is in BGC

By | December 8, 2018

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A new place to eat delicious burgers is coming to Bonifacio Global City. The first-ever branch in the Philippines and Southeast Asia, Shake Shack will be opening its doors early next year in BGC.

It will be located at Central Square. Just on the corner of C1 Park and 5th Avenue.

Credits go to the SSI Group, who is now working with local purveyors, producers, and artists to create a unique experience for the Filipino community as we welcome Shake Shack to the Philippines.

Shack Burger

Construction of the new branch kicks off with two murals by local street artist, Jappy Agoncillo, who is known for his urban art around the Metro. The Shake Shack murals are inspired by the spirit and landscape of Metro Manila, and celebrate the unique community that Shake Shack will soon call home.

The first mural, found on the store facade along 5th Avenue “used real life monuments and buildings, each from some of the major cities that make up Metro Manila, as inspiration,” says Agoncillo.

Shake Stack Burger

The second, displayed inside Central Square, is inspired by Manila’s distinct rooftop scenery. Neon in the daytime and glowing at night, the murals are the first pieces of Filipino art to join Shack’s Creative Community.

For even more fun while construction progresses, a larger-than-life installation featuring the iconic ShackBurger bag will appear in various locations around the BGC neighborhood. Spot it if you can and share the Shack love with #ShakeShackPH.

Shroom Burger

Shake Shack is a critically acclaimed, modern day “roadside” burger stand known for its 100% all-natural Angus beef burgers and chicken sandwiches (no added hormones or antibiotics – ever), griddled flat-top dogs, fresh-made frozen custard, crispy crinkle-cut fries, craft beer, wine and more.

Shake Shack’s fine dining heritage and commitment to thoughtful ingredient sourcing, preparation, hospitality and quality, coupled with its fun and lively environment has earned the brand a cult-like following around the world.

Shack Cargo

About Shake Shack

Shake Shack is a New York City institution and global brand. In its fourteen-year history, Shake Shack has been recognized with countless accolades, including Bon Appétit’s “The 20 Most Important Restaurants in America” (ranked #16), TIME Magazine’s “17 Most Influential Burgers of All Time” (ranked #7 for the ShackBurger) and winning “Best Burger” in 2014 at the South Beach Wine and Food Festival’s Burger Bash. Recently, Shake Shack was awarded the 2018 IFMA COEX Innovation Award for Culinary/Operations for a regional chain.

For more information, please visit: www.shakeshack.com or www.facebook.com/shakeshack

Smoke Shack Double

About SSI Group, Inc.

As the Philippines’ largest specialty retailer, the SSI Group has been at the forefront of the Philippine retail industry over the last 30 years.

The Group pioneered the introduction of globally recognized brands to the Philippine market in the 1980s and today is the partner of choice for the world’s best brands in the Philippines.

The SSI Group’s retail network of more than 600 stores covers more than 129,000 square meters of retail space, allowing the Group to reach a broad range of Filipino consumers.

Through its brand portfolio and store network the Group seeks to inspire and enhance the lifestyle values of Filipino consumers and to cater to Filipinos’ evolving tastes and aspirations.

In 2018, the SSI Group celebrates 30 years of inspiring shoppers to stand out, to define their own styles and to express themselves through their lifestyle choices.

Visit www.ssilife.com.ph or follow @ssilifeph on Instagram for information.

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